Newsletter & Email Marketing Policy

Newsletter & Email Marketing Policy — My Luxe Backyard
NAVARRO LIVING LLC · NEWSLETTER & EMAIL MARKETING POLICY

What we send, why we send it, and how you stay in control.

My Luxe Backyard sends emails about the pergolas, gazebos, patio furniture, fire pits, saunas, and cold plunges we sell — new arrivals, restock alerts, seasonal guides, and occasional promotions. This page explains exactly how we build our mailing list, what you can expect to receive, how often, and the straightforward way to stop receiving it at any time.

Permission-based only, no purchased lists One-click unsubscribe on every email
Opt-In Only
You choose to join — we never add anyone without clear, affirmative consent
CAN-SPAM Compliant
Every send follows federal email marketing law, end to end
Unsubscribe Anytime
One click, honored right away, no phone call required
A Real Person Replies
Marketing questions go to our own support team, not a bot
Our Approach

A straightforward account of how our email list actually works

My Luxe Backyard is owned and operated by Navarro Living LLC. We run our own newsletter and promotional email program — we don't outsource it to a third-party marketer, and we don't buy, rent, trade, or scrape email addresses from anyone. Every address on our list got there because a real person gave it to us, on purpose, through our website.

We wrote this page because email marketing rules are often buried in dense legal text that's hard to actually use. Here, in plain language, is how we collect email addresses, what we send once you're subscribed, how often, and the exact mechanism for leaving the list whenever you decide to. We also explain the federal and state laws that shape all of it, so you know your rights don't depend on us being generous — they're already yours.

This policy covers marketing and promotional email only. Order confirmations, shipping updates, and other transactional messages tied to a purchase you've made are covered separately, since those aren't something you can opt out of while an order is active — see the note on transactional email below.

Policy At A Glance
Applies toAll marketing email from myluxebackyard.com
List sourceDirect opt-in only, never purchased
Typical frequencyRoughly 2–4 emails per month
Opt-out methodUnsubscribe link in every email
Policy ownerNavarro Living LLC
Effective dateJuly 1, 2026
Definitions, In Plain Language

What the words in this policy actually mean

Email marketing terms get thrown around loosely. Here's exactly what each one means when we use it on this page.

Marketing Email

Any message whose primary purpose is to advertise or promote our products — newsletters, sale announcements, new-arrival notices, and similar content. These require your opt-in and always include an unsubscribe link.

Transactional Email

A message tied to an order you've already placed — confirmations, shipping notices, delivery updates, or warranty and support replies. These aren't marketing, and can't be turned off while you have an active order.

Opt-In / Consent

An affirmative action you take — checking a box, submitting a sign-up form, or entering your email at checkout without unchecking a pre-selected marketing box — that adds you to our list. We never assume consent.

Unsubscribe / Opt-Out

Your request to stop receiving marketing email, made by clicking the link at the bottom of any campaign or emailing us directly. It removes you from promotional sends; it doesn't affect order-related messages.

What We Actually Send

The kinds of emails you'll get if you subscribe

We keep our list to a handful of email types, all genuinely related to shopping for outdoor living products with us. We don't sell inbox space to outside advertisers.

Welcome & Sign-Up Offers

Sent once, shortly after you subscribe

If you join through a pop-up or footer sign-up offering a discount, we'll send the code and a short introduction to what we sell and how our warranty and shipping policies work.

New Arrivals & Restocks

As new products or restocks go live

Notices when a new pergola, gazebo, sauna, or other item joins the catalog, or when a popular product that sold out is back in stock.

Sales & Seasonal Promotions

Periodic, tied to holidays and seasons

Discount events around spring and summer outdoor-living season, holiday sales, and clearance on select fire pits, furniture sets, and structures.

Cart & Browse Reminders

Only if you've browsed or added to cart

A reminder if you leave an item in your cart or view a product without buying it. These stop the moment you unsubscribe, the same as any other marketing email.

Care Guides & Buying Advice

Occasional, tied to product categories

Practical content: how to winterize a hardtop gazebo, choosing between a barrel sauna and a cabin sauna, or maintaining a cold plunge chiller.

Policy & Order Notices

Rare, only when something changes

Occasional updates if a shipping carrier, warranty term, or store policy changes in a way that affects products you've bought or are considering.

We send roughly two to four marketing emails per month on average, more during major seasonal sales and less during slower periods. We don't sell, rent, or share your email address with outside advertisers for their own marketing.
How Consent Works

The three ways you can end up on our list — and never any others

Every subscriber joins through one of these paths. None of them are pre-checked or bundled into a purchase without a clear, separate choice.

01

Newsletter sign-up form

The email field in our website footer or a sign-up pop-up. Submitting it is your opt-in; nothing else is required.

02

Checkout marketing checkbox

An unchecked box at checkout inviting you to receive offers and updates. Buying a pergola or fire pit never requires checking it.

03

Account creation

If you create an account and separately opt in to marketing communications during that process.

04

Never through a purchase alone

Placing an order by itself does not add you to our marketing list. You'll still receive transactional emails about that specific order.

We use a reputable third-party email service provider to send and manage our campaigns. That provider processes your email address on our behalf, under a data processing agreement, and is not permitted to use it for its own marketing purposes. See our Privacy Policy for the full list of how we handle personal information.
Legal Framework

The federal and state law behind this policy

This page is written to operate within, not around, the laws that already protect you as a subscriber. Two bodies of law matter most here.

The CAN-SPAM Act

Accurate sender & subject information
Federal law requires that our "From" name, reply address, and subject lines never be false or misleading about who sent the email or what it contains.
Clear identification as an advertisement
Promotional emails are identifiable as marketing content, not disguised as personal correspondence or account notices.
Valid postal address, every time
Every marketing email includes our valid physical business address, as the law requires.
Working opt-out, honored within 10 business days
A clear, easy-to-find unsubscribe mechanism appears in every send, and requests are processed well within the federal 10-business-day deadline, at no cost to you.

State Privacy & Consumer Protection Law

A growing patchwork of state privacy laws
States including California, Colorado, Connecticut, Virginia, and others now give residents rights to know, correct, delete, and opt out of the sale or targeted-advertising use of personal information, including email addresses.
We honor opt-out and deletion requests store-wide
Regardless of whether a particular state's threshold technically applies to a business our size, any customer can ask us to delete their email address or stop all marketing use of it, and we comply.
New Jersey consumer protection law
As a New Jersey-registered company, we're additionally accountable to the New Jersey Consumer Fraud Act's prohibitions on deceptive commercial practices, including in marketing communications.
Children's privacy
Our newsletter is intended for adults. We do not knowingly collect email addresses from children under 13, consistent with the Children's Online Privacy Protection Act.

This section is provided for transparency and general information. It is not legal advice, and privacy rights can vary by state. If you have questions about how these laws apply to your specific situation, we'd encourage you to contact your state consumer protection office or a qualified attorney.

Leaving The List

How to unsubscribe, start to finish

01

Click "unsubscribe"

Every marketing email we send has an unsubscribe link at the bottom. One click opens a confirmation page.

02

Confirm, no login needed

You won't be asked to log in, answer a survey, or provide a reason. Confirming removes you immediately.

03

Or email us directly

Prefer to ask a person? Email support@myluxebackyard.com with "unsubscribe" and the address to remove, and we'll handle it manually.

04

Transactional email continues

Unsubscribing stops marketing email only. You'll still receive confirmations and shipping updates for any active order.

Opt-out requests are processed immediately in our system and, at the outside, well within the 10-business-day window federal law allows. There's never a fee to unsubscribe, and doing so has no effect on any warranty, return, or account rights you hold with us.

What email data we collect and use

To run our newsletter, we store the email address you provide, whether you opened or clicked a past campaign, and basic shopping activity like items viewed or left in your cart, so we can send relevant content instead of generic blasts. That's the extent of it.

What we don't do

We don't sell your email address to data brokers, share it with unrelated third parties for their own marketing, or combine it with sensitive personal information. Full detail on data handling, retention, and your rights lives in our Privacy Policy.

External Resources

Independent places to learn more or raise a concern

These federal and state resources exist for any consumer, anywhere, and operate independently of My Luxe Backyard. We'd still encourage you to contact us first at support@myluxebackyard.com so we can help directly and quickly.

FTC CAN-SPAM Guide

The federal government's own plain-language guide to commercial email rules.

Read the FTC's guide

California Privacy Protection Agency

Information on California residents' rights to opt out of the sale or sharing of personal information.

Visit the CPPA

New Jersey Division of Consumer Affairs

The state consumer protection office for Navarro Living LLC's registered address, for complaints that can't be resolved with us directly.

Visit the Division

FTC Report Fraud

File a report about a deceptive or unfair email marketing practice with federal regulators.

File a report

Filing a report or inquiry with any of these agencies is free, voluntary, and entirely separate from unsubscribing or contacting us directly.

Get In Touch

Questions about our emails? Talk to our team

We're available Monday to Friday, 9:00 AM to 5:00 PM Eastern Time. Messages sent outside these hours are answered the next business day.

Phone
+1 609-354-7215
Email
support@myluxebackyard.com
Registered Address
550 Marketplace Blvd #1211, Hamilton, NJ 08691, United States
Business Hours
Mon–Fri, 9 AM–5 PM EST

Navarro Living LLC (Company Registration No. 0451 452883, EIN 42-2132746) operates the My Luxe Backyard email newsletter and promotional email program directly from the registered address above. We ship to the Continental United States only, and this newsletter program is directed at customers and prospective customers within that market.

This policy was last updated and is effective as of July 1, 2026. It is reviewed regularly and may change as our email practices, service providers, or applicable law change. For how we collect and use your information more broadly, see our Privacy Policy, and for our terms of sale, see our Terms of Service.